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UID:6aad90cf133b4
SUMMARY:A Masterclass in Managing Critical Issues in Crisis Communications 
 (Crisis Public Relations)
DESCRIPTION:Crisis communication is critical to an organisation’s reputat
 ion\, which can be considered its most valuable asset. When that reputatio
 n comes under attack\, either through an incident\, negative PR or due to 
 perceived poor customer service\, protecting and defending it should becom
 e the highest priority. Too often\, organisations fall victim to having a 
 poor communications strategy and response in times of crisis resulting in 
 an exacerbation of an already bad situation.
 
 The course will emphasiz
 e the practical applications of public relations strategies by companies a
 nd organisations during headline-grabbing crises and explore key takeaways
  to improve your organisation's own crisis communication strategy.&nbsp\;
DTSTART:20240314T130000Z
DTEND:20240315T193000Z
DTSTAMP:20231226T192519Z
ORGANIZER;CN=ESC Training:MAILTO:communications@ecatt.org
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